Services

Three labs. One goal: every story found.

Whether you need deeper catalog understanding, better creative, or discovery that runs itself — the SGEUL labs work together or stand alone.

Understand every title

Editorial Lab

Our models watch your catalog so you don't have to. Mood, pacing, tension, and narrative arc become structured metadata you can search, rank, and recommend on.

  • Emotion & mood profiling across 99+ languages
  • Scene-level pacing and tension mapping
  • Mood-based search and recommendation feeds
  • Similarity graphs beyond genre and cast

Present every title perfectly

Creative Lab

The right artwork and the right trailer for the right viewer. Creative Lab generates and tests packaging that speaks to how each audience segment wants to feel.

  • Dynamic artwork matched to viewer mood
  • Trailer and clip selection by emotional arc
  • A/B testing with engagement lift reporting
  • Brand-safe creative guardrails built in

Run discovery at scale

Operations Lab

From ingest to insight, Operations Lab keeps the pipelines flowing and the numbers honest — so discovery improves every week, not just at launch.

  • Automated catalog ingest and enrichment
  • Discovery analytics and engagement dashboards
  • APIs and SDKs for your existing stack
  • Dedicated partner success team

How it works

01

Connect your catalog

Point us at your content — we handle ingest, formats, and metadata cleanup.

02

We analyze every title

Emotion, pacing, and narrative structure are extracted and reviewed by our editors.

03

Discovery goes live

Mood-tuned rows, search, and artwork deploy to your platform through our APIs.

04

Watch engagement climb

Dashboards track discovery depth and watch time; models retrain as your catalog grows.

Not sure which lab you need?

Most partners start with Editorial Lab and grow from there. Let's talk it through.

Talk to us